AI and the Christian Music Scene

10 09 2007

Recently there’s this show on gospel music channel hosted by brian littlrell of backstreet boys which is kinda like the christian version of american idol (just like nashville star as the country version of AI).

but then looking at the past and current finalists and winners of the show, it seems like american idol is still largely driven by the christian music industry,and for those of u who don’t know, christian music nowadays is where the big money is. Why?

here’s an example. recently a finalist by the name of Chris Daughtry (who is actually from a christian rock band before AI) released a self titled CD. the CD was originally marketed on the mainstream market but with the released of the single “HOME”,which can also be interpreted as a worship song (and with daughtry’s background that song could b possibly written as a worship song), RCA decided to market the single to christian AC/Inspo/Modern Rock stations across the U.S. and then the album as a whole which leads to selling more than was expected (it is the bestselling AI album so far).

And it will be no wonder that WOW 2008 or WOW 2009 will include any Daughtry song or that his CD although under RCA will be sitting next to Day of Fire and Skillet.

And speaking of Day of Fire,Daughtry also co wrote with Josh Brown for the new Day of Fire song.

And here are other AI finalists that are now famous in the world of CCM (contemporary christian music):

Chris Sligh

Mandissa( now officially a CCM star)

Carrie Underwood

Diana deGarmo (being closely related to Eddie DeGarmo,former Forefront Records exec and also of the christian band DeGarmo and Key)

Bo Bice (who is a christian)

Clay Aiken (his christmas Cd is on Provident Music)

Reuben Studdard( is that his last name?. he got a song with worship leader/actor Fred Hammond)

Jordin Sparks (sang with Michael W. Smith before)

and not to mention the latest AMerican Idol anthem THIS IS MY NOW is written by Scott Krippayne(a famous CCM aritst) and that other guy who is actually a pastor ( i forgot his name)…
and so the music business jumps in the bandwagon….

(personal comment: i don’t really care about this christian music thingy going on in the AI.infact im not an AI fan.For me,it all depends on the heart of the artists. It they do what they do because they love their art and they wanan give the glory back to God then its fine. If they wanna do it because they wanna evangelize as in preach then its fine with me too (the first scenARIO IS STILL actually evangelism only not in a direct way.It’s kinda like God revealing Himself through His creation while the latter scenario is like God revealing Himself through scripture)


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